The 4th Italian province in export rankings aims at improving its performance, and does so in an institutional, comprehensive and innovative manner, presenting itself abroad under a single hat.
Treviso Glocal has been operative since 15 November 2001, a limited liability consortium company, market antenna and escort to Treviso's firms and products in the world. The Chamber of Commerce is its majority partner, the other partners are the main local associations: Employers' Association, Craftsmen Federation, National Federation of Craftsmen, Italian Farmers' Federation, Traders' Federation. Cassamarca SpA and Veneto Banca also participate in this initiative.
The amount of the Treviso province exports is an evident mark of a multitude of relations
between our economic system and international markets. Product competence, a feather in the cap of our firms,
in some cases turned the narrow paths to global markets into motorways. The worldwide recognition of the value
of 'made in Treviso' will be the system's virtuous flywheel over the next few years.
The export volume for a territory is a wealth to be preserved and developed. But in moving from product to marketing nothing should be left to
spontaneity today: the competitive advantage acquired especially thanks to large and medium-sized businesses must be played out for
the whole Treviso-system.
Treviso Glocal was founded on this conviction, with the mission
of establishing a presence of all the products and firms that can benefit
from them in markets receptive to the 'made in Treviso', including small
and medium-sized businesses which, on their own,
are unable to afford a continuous system of foreign relations.
Treviso Glocal is a unique realization. For the first time in Italy all local trade associations have joined forces in a single local body with a global calling. The associations, and partly the Chamber of Commerce itself, have decided to delegate to
Treviso
Glocal the responsibility for assisting the economic system in its export and internationalisation efforts. It was a bold step that led to closing down entire offices, but the associations have today the expectation - and the ability - to give firms and the productive system at large a more penetrating instrument, which offers more advantages and higher professionalism to support better and more ambitious results on international markets.
TrevisoGlocal as a matter of fact realizes economies of scale - from the professional point of view it has grouped together the best competences which were previously dispersed among the associations and added the strength of a common objective to all technological sectors and all types of firms - large, small, medium, craftsmen, tourism or trade, agricultural production or agro-industrial processing.
Treviso Glocal is today the only interlocutor for institutions from the Region to the Ministry and offers professional support for firms approaching the markets, as well as being an antenna able to capture the signals from the system or single foreign agents.
We can now say that finally, by deciding to set up Treviso Glocal,
public and private institutions of the Treviso province showed the awareness that export volumes are a great wealth which must not be wasted, as well as the will to maintaining and exceeding the records conquered by Treviso's economic system. Entrepreneurial individualism which brought about so many positive results had to change skins, and become a system.
The lean and operative structure has been entrusted by partners with the task of taking a quantum leap as regards the services offered until now to the province's entrepreneurial system in all sectors, and adds wide possibilities of an increase in international competitiveness. The satisfaction for the proven ability of becoming a system thus becomes a card up the sleeve for the development of our economy. The eight partners of
Treviso Glocal
have not disappeared from the scene, but they are eight levers with great potential and wide strategic vision who can move synchronically with the new company chaired by Luca Serena: a decisive growth in potentiality, a necessary leap forward to pilot from Treviso a slice of the global market.
Treviso Glocal S.c.a r.l. is able to:
- supply specific information on customs formalities and duties and markets
- promoting initiatives and fostering contacts
- consulting and supporting firms on development strategies
- arranging collective participation to exhibitions or trade fairs abroad
- organizing and assisting companies in trade missions abroad
- carrying out market surveys and studies on foreign countries
- promoting and organizing visits of foreign operators
Treviso Glocal was set up to
join, connect, simplify and integrate all those services that address the manifold needs of our companies.
A wide range of innovative and dynamic services, indispensable to deal with equanimity with the challenges of the current situation, is available to all entrepreneurs, craftsmen, industrialists, farmers, trade or tourism operators.
The small size featured by most of the firms operating in the Treviso province make it extremely onerous and exacting for them to invest in structure and management able to study, design and implement global competition strategies.
Treviso Glocal offers the tools to assure everyone a presence on new markets and a consolidation or, better still, an increase in traditional market shares.
Treviso Glocal operates according to triennial planning. In the first phase of its activity it identified in Russia and China the Countries-objective which by size, economic, social and political growth could be especially interesting for Treviso's companies. The company offers forms of assistance to entrepreneurial action both in trade and cooperation with these two countries through its bank partners and their agencies abroad. Very often Veneto's small and medium-sized business phenomenon is considered with curiosity by the authorities of countries with state-controlled economies. A curiosity which Treviso's people intend to exploit and turn into interest in our productive system, in order to support not merely export of products, but also cooperation and aggregation among firms from different Countries.
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